California CASA
California CASA is a statewide nonprofit organization that ensures kids in foster care have both a voice and the services they need for a stable future.
I develop cohesive visual systems and lead creative execution across campaigns and platforms. My work includes designing social media kits, building and maintaining brand identity, and shaping creative direction for seasonal campaigns. I collaborate with partner agencies like Pastilla and Bloom Ads, and produce original photography featuring CASA volunteers and child models used in statewide ad campaigns.
Brand Identity
Creative Direction
Illustration & Visual Design
Campaign Development
Web Design & Management
Social Media Systems
Photography & Photo Editing